Zurich are always looking for new ways to make dull information, such as pension advice, more interesting and digestible.
This particular technique is known as kinetic text, where the word appear on the screen as they are spoken by an actor.
I am given a rough storyboard, and then left to animate the words between frames.
Created for Zurich.
[swf src=”/wp-content/uploads/12956801-Nigel-partJG.swf” width=”600″ height=”424″]
Some of the sound quality is dodgy in this version!